🧭 Guide to Effective Content Categorization on PUBLC
Welcome to PUBLC's quick guide to categorizing content effectively! Your role in categorization influences the platform's growth and utility. Follow these steps to ensure your content reaches the right audience and contributes positively to the community.
Key Tag Differences:
- Category: These are the top-level segments like News, Music, Gaming that organize content.
Not Recommended: Using too many categories, for example, if the content is about Sports, it does not need to also be tagged under Entertainment or Fitness. Keep categories as narrow focused as possible
- Topic: Specific subjects such as celebrities, cities, movies. They allow users to gather information on a single theme.
Good Topics: Stock Market / Recipes / Celebrities / Cryptocurrencies / Cakes / Desserts / Casseroles / Baking / Elon Musk / Twitter
Not Recommended: prediction / random / tips / homemade / no-bake / healthy / fried / candied / price / how to apply for a job
- Subtopic: These provide a refined organization within a topic, helping users navigate large amounts of related content.
Not Recommended: Using subtopics to describe the Topic, for example topic 'Tom Cruz' with the subtopic 'Actor' or 'Twitter' with the subtopic 'Online Platform'
- Query: Specify how your content should be found. This enhances searchability and content visibility.
Good Queries: How To Build A Paper Airplane / What Is Affecting Our Climate /
Formula1 Grand Prix Race Review
Not Recommended: Movies / Keto / Hip-Hop / Languages.
📋 Your Categorization Checklist
- Familiarize Yourself: Before tagging, understand the content. This comprehension enhances your accuracy in tagging.
- Concise Yet Broad Topics: Opt for topics that are concise but encompassing. Then, use subtopics to refine and focus your selection
❗️Remember that each time you create a topic you are creating a brand knew page that people can follow, so please be mindful!
- Avoid Caps Lock or Word Compounding: Tag your content thoughtfully, avoiding capitalization unless dictated by the term. Avoid compounding words in one tag, e.g. 'Onlinegames' and instead opt for 'Online Games'. This maintains harmony with the platform's UI.
- Check for Duplicates: Avoid redundancy. Opt for the most popular topic when categorizing similar content. Example: Use "Recipes" instead of "recipe" for Food and Drink content. When unsure, search for the topic to check which topic page is more popular/has more content.
- Avoid Over/Under Categorization: Strike a balance in your tagging. Use enough tags for optimal discoverability without overwhelming or underrepresenting your content.
- Think of the User: Put yourself in the audience's shoes. Consider what categories, topics, subtopics, and queries would best serve their interests.
- Safe and Inclusive Content: Ensure your content aligns with the platform's guidelines. Make certain it is suitable for public viewing, inclusive, and non-offensive before applying tags.
- Review by Peers: Remember that your categorization undergoes review by another user. This collaborative approach ensures accuracy and relevance.
🤔 What makes a categorization less valuable
Categorization becomes less valuable when it simply duplicates the title/text content. For example:
Content Title: What’s next for China’s digital currency?
Subtopics: Digital Currency
Query: What's next for China's Digital Currency
Why is this less valuable? These tags mirror the title and can be automatically generated by text analysis algorithms. PUBLC's goal in bringing users into organising the web is to go beyond keyword-based categorization. By linking content to topics, queries, and user groups, you enrich connections and enhance discoverability, offering novel ways to find content unavailable in traditional search engines.
🌐 Master these steps to optimize your content's visibility and impact. Your contributions in categorization drive the platform's organization and user experience. Happy categorizing!